As Secretary General of the European Sea Ports Organization (ESPO), Isabelle Ryckbost sees a need to expand the maritime cluster’s mission in eyes of the general public.
With increasing urbanization, many large European cities have ports that contribute not only to the economy, but also as community assets. “It’s important for citizens to understand that and not only focus on externals, but also seeing the value of having a port nearby,” she said.
Ryckbost, who has been in the ESPO leadership position since 2013, made her comments during an interview at Breaking Waves 2018 in Helsinki. The European maritime cluster event was part of Slush, the world’s largest startup convention.
Before assuming her current role, Ryckbost was the director of the European Federation of Inland Ports (EFIP), as well as a senior advisor to ESPO for four years. She also worked in European Union public affairs for 20 years.
As such, she said it is important for the EU and the maritime cluster to maintain a strong investments relationship for the future.
“I think for the EU is always a good partner,” she said. “The advantage of Euro legislation is it is an open process. We do not always agree or obtain what we want, but the dialog is important.”
She also said it is critical to understand that public and/or private investments in the shipping industry sometimes have a long-term payoff. Digitalization, automation and environmental issues are among the major issues for the maritime cluster that require investment in the coming years, she said.
“If you have an essential role in energy, not all investments have a direct return,” she said. “The return on those investments is slow, but the added value for the region is very huge. That’s why we need public investments or for Europe to help. But with environmental and digitization (concerns), sometimes it’s a big risk to invest in those.”
“It’s about recognizing the strategic importance of ports,” she said. “It’s not just about letting ships in and out, but as a lifeline. It’s especially important for a country like Finland, which is tied to the sea in so many ways.”